Do you feel you’re spending hours on marketing your business but the results just aren’t happening for you?
Are you desperately trying to keep up with the latest marketing tips and tricks, telling yourself the next thing you try “just has to work”?
You can breathe a sigh of relief…you are not alone. I for one have certainly been there (as has every heart-centered solopreneur I have ever spoken with about marketing).
When marketing alone just doesn’t work…
That’s a bold statement, but I’ve come to understand that often the biggest thing that is holding us back in becoming successful business owners are our beliefs…and the scariest thing is often we are completely unaware of them.
You can put all the energy in the world into marketing – from ensuring your website is easily navigable and takes your visitors on a logical journey (if you are not already on my list you can sign up here and get my free guide to help you); to ensuring you can be found on Google (by having your search engine optimization completed); and making your blog posts easily shareable on social media (through installing an effective social share plugin). However, if you don’t believe in yourself (or are holding wrong beliefs) you are building a giant invisible wall between you and your Perfect People.
This is a bit scary but I’m going to use myself as an example, and some deeply held beliefs that I’ve had about money.
Now, I’ve done work on money. I’ve had financial coaching with Simonne Gnessen from Wise Monkey Financial Coaching, got myself completely out of (a fair few thousand pounds) of debt and know exactly where I stand financially with my monthly spreadsheet for income and expenditure.
I’ve read Lynne Twist’s “The Soul of Money”and get the message. I spend my time (mostly) focusing on gratitude for what I have, rather than lack of what I don’t have…
BUT, there has been a small part of me that, at a deep level, was holding on unconsciously to some very limiting beliefs that were OLD (meaning I’d carried them around with me for years and years).
How to change your beliefs in 3 steps
Carrie Green, from the Female Entrepreneur Association has a brilliant 3 Step Process to shift these money beliefs once and for all, and I wanted to share how I have used this process in case your own heart-centered business is suffering because of them.
1. What blocks do you have around money?
The first step was to take a pen and paper (or laptop in my case) and start writing. I just let my thoughts flow, didn’t censor them, just wrote freeform until I felt there was nothing else left to put down.
I wanted to get rid of these beliefs so the next part was to do something about it!
Slowly, I read aloud each belief. (I did this on Skype with the help of my lovely colleague Kay Gillard as I wanted someone to witness my letting go of these thoughts. I Imagined them disappearing completely from my consciousness (flying into the sea to break up in the waves).
I really believed they had left me, and that I could simply no longer hold these thoughts in my mind.
2. Re-programme your mind for financial abundance
If you are like me, you may have a few negative thoughts about affirmations! Well, I’m inviting you to open your mind, as the next step is to create a powerful visulisation for yourself. (Carrie’s video explains how, and she even has a downloadable script that you can adapt to suit yourself).
I recorded this on my iPhone using the Voice Memo app (as I found the free recording software Audacity a bit more complicated). You can even do this over music, simply by playing your favourite relaxing tune on your computer at the same time as speaking.
Then I started a daily practice of visualisation – using the recording on my phone.
3. Take the right action
Visualisation is great but you ALSO need to take action. I already have a list of Inspired Actions that I implement on a weekly basis to make myself and my work more visiable and connect with more people like you. What steps can you start taking right now?
Over to you
What negative money beliefs (or any other limiting beliefs) are stopping your heart-centered business from flourishing?
The first step to getting rid of beliefs that are holding us back is to identify them. So take a deep breath and share your thoughts in the Comments below…
Rebuilding your website (or starting from scratch) and not sure what’s the right action to take to ensure your website works effectively and connects you with your Perfect People?
A Website Strategy Session is a 90 minute heart-to-heart conversation where I find out all about you and your business – what makes you tick, what you love about your work, the perfect people who are your clients, and why you are passionate about sharing what you do with the world. Your passion for what you do will be amplified, and I will gain complete clarity on what you stand for, your Big Why.
By the end of the call we will have a plan of action for your new online home – the what, where, why, and how it’s all going to come together smoothly.
You will take away a list of Action Steps that you can work on right now, so that you have a clear plan to give to your website designer (or for you to implement if you are building your new site yourself). Get started by clicking here.
Photo credit: Death to the Stock Photo