LinkedIn Training
LinkedIn training is offered either one-to-one or in small groups. Bespoke courses are tailored to suit your particular requirements from the modules below.
Open Workshops are also offered (please see dates and booking links at the end of the page).
To find out more about Bespoke Courses please email: kate[@]katebacon[dot]com.
The Power of LinkedIn – Getting Started with LinkedIn for Business
A practical, hands-on workshop to get you started networking on LinkedIn – intended for those with minimal or no prior experience.
At the end of the session you will have the confidence and skills to connect and potentially win business directly through LinkedIn.
After the half day workshop you will have:
- A clear understanding of how LinkedIn works
- A clear understanding of how to get the most out of it for your business
- An effective and compelling personal profile
- Searched through an existing address book and connected with a handful of business contacts
- Learned how to make invitations and get introduced
- Learned about privacy issues and best practice
- Learned how to use the ‘Skills’ section and select what is relevant to your business network
- An understanding of the power of recommendations and ensure that you receive great testimonials
- A clear idea of what content to share
- Posted your first status update
The Power of LinkedIn – Advanced LinkedIn for Business
A practical, hands-on workshop to advance your skills in LinkedIn – intended for those with a profile and good grounding in using LinkedIn.
At the end of the session you’ll have the confidence and skills to use all of LinkedIn’s features, to be seen as an expert in your field, and network more effectively.
After the half day workshop you will have learned:
- How to get the most from the advanced features of LinkedIn including Advanced Search
- How to connect LinkedIn with your website and other social media platforms including best practice
- How to get the most out of LinkedIn Groups – search for the right ones for you, join, and start your own
- How to Ask Questions – a useful research tool and a way to connect outside your current network
- How to Post Events to increase your marketing reach
- How to set up a Company Page to build brand awareness for your company, staff and services
- How to use the features of LinkedIn Apps
- To understand the difference between Basic and LinkedIn Premium – and whether you should upgrade
I’ve been a fan of LinkedIn for years and have directly won business through participating in a Group, as well as being found by a new client who is also a member of the Brighton & Hove Chamber of Commerce.
What’s being said:
“Clear, concise and very informative. The course dispelled my anxieties and LinkedIn is now my most valuable business tool.”
CB – Brighton
“Great training, great atmosphere. I really do now understand the power of LinkedIn – I never knew there was so much to it! Now I can really see my business taking off, thank you.”
MB – Brighton
Next Open Workshops – full details can be found on Eventbrite
Getting Started with LinkedIn for Business – Thursday, 14 June 2012 – 14:00-17:30 – Lighthouse, Brighton
